Srinagar, Jun 26: Kashmir Medical College and Hospital (KMCH), Sempora, on Friday observed the International Day Against Drug Abuse and Illicit Trafficking by organizing an awareness programme aimed at educating public and healthcare professionals about the harmful effects of substance abuse and the importance of prevention, treatment, and rehabilitation.   The programme organized by Department of Psychiatry KMC focused on raising awareness about the menace of drug abuse and importance of early intervention, timely treatment, counselling, and rehabilitation.   In her message, Executive Director KMCH, Insha Qazi, reaffirmed the institution's commitment to supporting initiatives aimed at preventing drug abuse and promoting mental and physical well-being among the youth.