Romanian marketing automation platform theMarketer has grown from a local startup into an international player serving more than 2,000 companies across 17 countries, three years after its official launch. The company said it has generated cumulative revenue of more than EUR 5 million during this period. Founded by Rareș Bănescu and led by CEO Alina Mitrică, theMarketer has built a team of more than 40 specialists and developed a network of over 350 partners and brand ambassadors, including Gomag, MerchantPro, Sinaps, Data Revolt, and MaxDigital.