theMarketer, a Romanian company active in the automated marketing technology and customer data market, is acquiring the email marketing platform Conectoo from Conversion Marketing, a company within the eMAG Group.  The transaction is part of the company’s strategy to expand and strengthen its position in both local and international markets, it said. Through this acquisition, theMarketer aims to accelerate its market share growth by integrating Conectoo’s client portfolio and expanding its commercial and operational capabilities.  The transaction is subject to the fulfillment of certain conditions agreed upon by the parties, with completion expected once these conditions have been met. In the coming period, theMarketer plans to diversify its portfolio and expand its operations through additional acquisitions at both local and international levels.