IQOS, the number 1 tobacco heating system1, announces the launch of its latest platform, “Electric Dreams,” an interactive experience spanning six weeks, targeting adult nicotine users. This initiative comes as part of the brand’s aim to create lifestyle experiences that reflects adventure and transforms curiosity into a unique reality that connects the digital world to […] The post IQOS Launches “Electric Dreams”, a Journey Across 6 Dream Destinations around the world first appeared on Dailynewsegypt .